This holiday season is a great time to save money and capture attention by reaching people where they are. With the United States Postal Service direct mail incentive program for 2019 you can save 2% off postage for the following categories of mail:
- Tactile and Sensory (think textured stock, embossing, …)
- Interactive Mail Pieces (think unique folds…)
- Emerging and Advanced Technology (think QR codes, etc.)
Personalized color transpromotional mail (paycheck stuffer / message with billing)
- Informed Delivery (think combing direct mail and email messaging)
Promote special events, fundraisers, and special sales with eye-catching invitations, not to be missed coupons, colorful calendars and holiday greetings people want to display. You can stand out from the crowd and save 2% off postage. This is a winning addition to your 2019 small business marketing. If you can combine another discount such as design, printing, or mailing lists, with the 2% off postage and plus a high rate of response – bonus!
I like to think the USPS has developed this incentive for mail items to be more attractive. This makes receiving mail is a treat again. Imagine receiving a direct mail catalog or sales brochure that felt like leather or linen. Or opening a mailing with unique folds that unveil an elegant invitation or special customer coupon. Guaranteed you will spend more time with that mailing than all the plain white #10 envelopes in the pile.
Give us a call or email, before the promotion ends to save the 2% off postage.
A phone consult can cover:
- end result you desire
- best mail category to reach key targets
- how it will look and feel to get noticed
Did you know that Connection Group offers a discount for non-profit organizations? Depending on the project, quantity and frequency non-profit design discount range from 3% – 10%.
To be fair to for-profit businesses too – if you’re ready to step out of your marketing comfort zone and put out a memorable and impactful marketing promotion contact us today. We’ll apply our non-profit discount to your project. Mention this post and receive 3- 10% off design and still save 2% off postage.
USPS Every Door Direct mailing incentive can be another option for specific marketing goals – especially if you want to capture your own neighborhood.