Monthly Archives: November 2013

November 2013

Happy Thanksgiving!

It is a time for gratitude, for sharing and for remembering the special people in our lives. We are grateful to be a part of your life, however it is that we serve you. Wishing you peace, love and happiness on Thanksgiving and always.


Building Relationships with Customers

Providing a strong product or service is fairly simple, as is the ability to advertise your company through conventional means, but long term business relationships require effort.Creating true connection with customers requires an entirely different skill set to keep you in their radar.

Fear not! … we have four helpful tips that will get you going in the right direction to build strong, lasting customer connections… read more on the blog.


Business Cards Say More Than You Think!

When representing your company at various events and situations, one of the most important aspects is the ability to stand out. Business cards are a great way to stand out and be remembered but you want to be remembered for the right reasons. Cheap and sometimes free business card packs are everywhere but they can be limiting and even make you appear careless about quality.

Business Card Basics:

  • Cover it –  Don’t hold back, make sure you include what you do and the best way for prospects to contact you.
  • Stand out – Color helps cards pop, as do logos and graphics. If you are in a service industry include a personal picture for people who remember faces better than names.
  • Show off – Being humble is an important quality, but a business card has no room to be humble. Get to the point and make a connection.
  • Look Closely – Believe it or not, some people have forgotten to put their phone number or email addresses on their business card. Make sure you don’t miss anything!
  • Finish strong – Uncoated, Gloss, and UV-coated, cover stocks last infinitely longer than desktop ink-jet prints. They also scan cleaner and don’t smear.

Receive 15% off business card printing and design now through December 31, 2013. Already have a design? Call use today for print only pricing. 517-645-4387.


Time is of the Essence

We are excited about our new 12 month calendar design for 2014! Thank you to those who have already reserved their copy. If you are interested in a complimentary 12 month calendar we will be mailing them in the next couple of weeks. Reserve yours today. You will also receive access to exclusive downloads.

These calendars will be available for sale in some of your favorite mid-Michigan shops for gift giving this holiday season for suggested retail of $7.00. Please watch the Facebook page for announcements of specific locations, limited quantities available.

We hope you will stay connected with us throughout the year.
Connect with us on social media:      
These are the go-to-places to pick up tools, trends and tips to stay on the leading edge with your business. Enjoy inspiring design, website usability, marketing strategy and business resources nestled with fun, discounts and free downloads. Please stay connected!

Project spotlight Direct Mail - postcards, brochures and flyers through the mailMonthly Print Promotions 15% off full color letterhead - original design and printing.

Building Relationships with Customers

photo of business people at table meeting

“If there is any one secret of success, it lies in the ability to get the other person’s point of view and see things from that person’s angle as well as from your own.” – Henry Ford

Providing a strong product or service is fairly simple, as is the ability to advertise your company through conventional means, but long term business relationships require effort. Creating true connection with customers requires an entirely different skill set to keep you in their radar.

Fear not! … we have four helpful tips that will get you going in the right direction to build strong, lasting customer connections.

  1. Give Your Company Brand Value – Build your business around an ideal that demonstrates interest with customers. Give prospects something to identify with so the choice is obvious when they need something done. When we provide website design and development and services, we also offer website hosting, domain management and we train our customers how to update their websites. If they need anything in regard to the web – we come to mind first. As long as you focus all your efforts on fulfilling your promise in a specific area you should be fine.
  2. Keep Your Customers First – A bit more straight forward than the others but still just as important. At the end of the day, keep your customers informed on things you’re doing and be sure to keep them happy.
  3. Listen – Do you listen and respond to your customers as often as you can? Understanding your customers needs and problems will make them feel more welcome and trustworthy of your service and abilities. Remember, being listened to is the only way to avoid being ignored.
  4. Respect – There are two directions this can go. The customer is the first and this can be done by making sure you are on time with them and accommodating to their needs. The other is your employees since they work for you and they’d like to be appreciated as much as anyone else.