Tag Archives: signage

STOP STEALING FROM GOOGLE!

copyright symbol graphic with colorful graphicEver wonder what your name means? How will you find out? Look it up in the tome, the Dictionary of Names from Oxford University Press? No, you will do what I did and Google it. Go ahead, do a search, see what you come up with.

In searching ‘what does my name Connie mean’, Google graciously returned 8,280,000 results. Granted I did not go to every website citing the information. I went to four. All had different results. One spoke of the history of the name and how it is derived from Constance (I thank my parents for being kinder than that). Another provided a pretty little graph showing the popularity of the name (seems Connie peaked in the fifties) my third attempt landed me on a page filled with ads and a three word descriptive answer to my inquiry; ‘Connie means knowledge’. I really think I am much more complex and warrant more than one descriptive word! So, I took a chance at one more, which I believe is profoundly more accurate. This website states the meaning of Connie means “Queen of the House – a determined but also an awesome person who can always make you feel good and is a boy magnet.” Absolutely! This is what I am going to tell everyone my name means! So what that the website designers Mom was named Connie and people can enter their own interpretation of the name. I choose to believe.

To all writers, professional assistants, marketers, students, authors, please don’t limit your research to a Google search!

Don’t go to results page 72, click the link you think nobody will ever find and plagerize the content for your next newsletter, term paper, or website. That is stealing AND it could be completely inaccurate information! After reviewing multiple sites and finding similar facts you can then compose an original article or paper. If you are using proprietary information, quotes, statistical research, remember to cite your source and respect those who came before you and did the work.

The internet is getting smaller every day. Once I post this blog entry I can randomly select a sentence from it and do a search. Every website who has used my sentence will be returned in my Google search.

This also goes for Google Images – ugh, don’t get me started! When you search Google Images please note the disclaimer that states “image may be subject to copyright” that does apply to you too. What’s the best solution? Find the original owner and pay them for use, or hire a professional graphic designer or photographer to create an original solution. Appreciate the wonderful web of knowledge we have access to and share your wisdom, don’t steal others and think you will get away with it.

What are the consequences of Copyright Infringement?

If you use a copyrighted work without permission and your usage is not exempt under the law, you are infringing on copyright. If the copyright holder discovers it, they can then sue you for actual damage or loss of profits. The holder/owner may also choose to seek statutory damages up to $150,000 for each infringement. So if you have stolen a logo and used it on your business cards, letterhead, brochure, signage and website, etc. the copyright holder can sue you for statutory damage for each, or $750,000. Here is a list of damages and profits of copyright infringement.

If you use a copyrighted work without permission and your usage is not exempt under copyright law, you are infringing upon the copyright holder’s rights. The copyright holder can sue you for actual damages or loss of profits. The copyright holder may also seek statutory damages up to $150,000 per infringement. See Section 504 for additional detail.

Copyright law is not limited to just United States Citizens. In an effort to address international use concerns as the world wide web expanded.  The Digital Millennium Copyright Act of 1998 signed by President Clinton addressed this issue by implementing two 1996 World Intellectual Property Organization (WIPO) treaties: the WIPO Copyright Treaty and the WIPO Performances and Phonograms Treaty.

Depending on if you are citing an entire website or citing a specific article or page within a website following are the MLA (Modern Language Association) Style standards to follow for proper citations:

· If you can’t find all of the information, cite what you can find in the recommended order for each.
· In these examples we have provided them as single spaced; you should double space citations in your list.
· For more information on MLA citation styles, refer to the handbook and the website.

To cite an entire website that you have referenced in your work :

Title of Database. Date of electronic
publication or latest update. Name of
sponsoring institution or
organization. Date the information
is retrieved <URL

Example:  Connection Group Web and Design Tips. July, 2011. Connection Group. August, 2011, www.connectiongraphics.com

To cite a webpage, cite a blog or cite an online journal article use the following format:

Author. “Article Title.” Journal Title
vol.issue (Year): pages.
Date retrieved information
<URL>.

Example: Sweet, Connie. 10 Baby Steps for Small Business to  Grow in Social Media.
Web and Design Tips, 17 (2012) 1. Retrieved August 25, 2011, from
http://www.connectiongraphics.com/tips/

Be original! We are ALL connected.